Leanordo DiCaprio is in bold letters across the top of the poster. This is a huge selling point as he is a hugely successful actor. The floods surrounding Leonardo suggests apocalypse and the end of the world ( Disaster) "From the Director Of The Dark Knight" By saying this they are suggesting that because The Dark Knight was a successful film this one will be too. Also, if you liked the dark knight you will like this too. Bright red inception text stands out from the blues of the flood. The man in the poster is looking away from us suggesting he is away from the world and the film is more about what's around him rather than him himself. By having a bright light/ glow in the background of the poster behind Leonardo it sggests an end to his problems whether good or bad.
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