Pulp Fiction: The banner of the poster is a deep red which gives the connotation of blood and danger. The banner also features the text, "Winner-Best Picture-1994 Cannes Film Festival" by saying the film has won awards it suggests the film is amazing even before you have watched it therefore making you more likely to watch it. The film also has a worn, tattered effect which could mean the film is set in the past rather than in the future. The film is directed by Quentin Tarantino a respected film director therefore this is a sellign point. This is because if an audience like a film directed by Quentin then they are more likely to see anaother one by him. The poster features a women in a provacative, sexual pose a gun which suggests violence and crime and cigerettes whuch are all conventions of a Film Noir film. The film noir sub-genre dated from the early 1940's to the late 1950's. It is associated with low key black and white visual style that has roots in German Expressionist Cinematography. The film posters and the fims themselves usually feature women in provacative poses with guns, cigerettes and private detectives. Film Noir simply means Black Film.
